Unicaja Baloncesto and Sunel establish a new model for partnerships between the club and companies
Unicaja Baloncesto and SUNEL Group are pleased to introduce a new model of engagement between sports clubs and the corporate sector, going beyond traditional sponsorship formats and setting a new benchmark for strategic alliances in professional sport.
Bringing international expertise in large-scale infrastructure and sustainability-driven projects, the company joins the Club as its official Sustainability Partner, shaping an approach built on innovation and long-term value creation. Structured as a platform for developing joint ESG initiatives, this partnership will focus on delivering measurable impact across both the sporting environment and the wider community across Spain.
This initiative marks a further step in SUNEL Group’s expanding presence across the European basketball ecosystem, complementing its role as Presenting Partner of the 2025–2026 Basketball Champions League Season X.
The agreement was signed at the Los Guindos Sports Center by SUNEL Group Chairman Miltos Zygouras and Unicaja Baloncesto President Antonio J. López Nieto.